GE Radio Ge Podcast Theater Presents lif-e.af/ter, 1 by BBDO New York

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Ge Podcast Theater Presents lif-e.af/ter, 1

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Industry Industrial & Agriculture
Media Radio
Market United States
Agency BBDO New York
Chief Creative Officer David Lubars, Greg Hahn
Executive Creative Director Michael Aimette
Creative Director Josh Parschauer, Daniel Burke, Daniel Wright, Levi Slavin, Tim Roan
Media Giant Spoon New York
Production Panoply Media
Released October 2016

Awards

Clio Awards 2017
Audio Product/Service: Streaming/Downloadable Content Silver

Credits & Description

Category: Industrial, Agriculture
Agency: Bbdo New York
Client: Ge
Executive Producer: John Dryden
Executive Producer: George Sholley
Producer: Rachel Wolther
Casting: Janet Foster
Writer: Mac Rogers
Chief Content Officer: Andy Bowers
Sound Designer: Steve Bond
Media Agency: Giant Spoon
Co-Founder: Trevor Guthrie
Managing Director: Laura Correnti
Associate Director Strategy: Corbin Brown/ Erin Hauswirth
Strategist: Michael Tonge
Chief Creative Officer: David Lubars
Chief Creative Officer: Greg Hahn
Executive Creative Director: Michael Aimette
Senior Creative Director: Daniel Wright/ Levi Slavin
Interactive Art Director: Martin Staaf
Associate Director of Interactive Production: Joe Croson
Interactive Producer: Ian Graetzer
Account & Planning Team: Kathryn Brown/ Lindsey Cash/ Zandy Fretts/ Liz Jacobs/ Yin Chung
Creative Technologist: Filip Williander
Production Company: Panoply
Designer: Bhanu Arbuaratna
Creative Director: Tim Roan/ Daniel Burke/ Josh Parschauer
Description:
So much of our lives are shared online, but what if that content fell into the wrong hands? In LifeAfter, a 10-episode sci-fi podcast, we explore that very scenario and how GE technology could help protect our virtual world from a sentient computer program that’s reanimating the digital lives of the dead in order to manipulate their living loved ones. This film shows an example of how one man’s digital life could be used, edited, and rebroadcast to tell a singular message to the living.