Toronto Crime Stoppers Radio CRIME REPORT by DDB Toronto

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CRIME REPORT

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Industry Public Safety, Health & Hygiene, Against violence
Media Radio
Market Canada
Agency DDB Toronto
Creative Director Andrew Simon, William Hammond
Released October 2005

Credits & Description

Advertising Agency: DDB CANADA TORONTO, CANADA, CANADA
Creative Director: Andrew Simon/William Hammond
Scriptwriter: Chris Booth/Liney Stewart
Agency Producer: Andrew Schulze (agency) Ted Sutton/Daniel Ger (prod. House)


Script in English

(Parentheses indicate missing words replaced by silence.)

NEWS READER: Late Tuesday evening, September 21, 2005, a man shot and wounded a
fourteen-year-old boy in the West End. Suspect is described as a ( ) male around ( ) yrs of age, ( ) feet, with ( ) hair and ( ). He wore ( ) pants, a ( ) t- shirt and a ( ). He was last seen heading towards ( ) Park.

ANN: To stop gun violence in our city, we need your tips. Call Toronto Crime Stoppers at 416.222.8477. If your call turns up a handgun, get up to $500 cash without ever giving your name. 416.222.TIPS.