BABY by DraftFCB Toronto for UNION HEARING CENTRE

BABY

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Industry Consumer & Public services, Public Safety, Health & Hygiene
Media Radio
Market Canada
Agency DraftFCB Toronto
Director Rmw - Ted Rosnick
Production RMW
Released May 2012

Awards

London International Awards 2012
Radio Health Care Services Short List

Credits & Description

Type of entry: Product & Service
Category: Commercial Public Services
Advertiser: UNION HEARING CENTRE
Product/Service: HEARING TESTS
Agency: DRAFTFCB Toronto, CANADA
1 of 2 Campaign
Title: BABY
Agency Account Director: Cynthia Roach
Agency: DraftFCB, Toronto
Chief Creative Officer: Robin Heisey
Group Creative Director: Joe Piccolo
Copywriters: Robin Heisey/Joe Piccolo
Agency Producer: Anna Neilson
Production Company: RMW, Toronto
Director: Ted Rosnick
Senior Executive Producer: Ted Rosnick
Sound Design Company: RMW, Toronto
Audio Engineer: Vlad Nikolic
Description of the Project
The idea is we intend to use radio in the most pertinent way by conducting a subversive hearing test.