Glaxosmithkline (GSK) Radio LION by Ogilvy & Mather Nairobi

LION

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Industry Health & Pharmaceutical Products
Media Radio
Market Kenya
Agency Ogilvy & Mather Nairobi
Creative Director Jon Quail
Account Supervisor Tazash Kashorda
Released September 2004

Credits & Description

Advertising Agency: OGILVY & MATHER, KENYA, Nairobi
Creative Director: Jon Quail
Scriptwriter: Jon Quail
Agency Producer: Josie Kamunyo
Account Supervisor: Tazash Kashorda
Sound Engineer: Sounds & Pictures


Script in English

MVO: How powerful is Hedex? If Hedex were a king, it'd be ...

SFX: Lion roars loudly.

MVO: (while running) a lion.

SFX: Roaring.

MVO: But it's not! It's a painkiller. Hedex. The strength to clear headaches fast.

MVO 2: If symptoms persist, seek medical advice.