|Industry||Beers and Ciders|
|Agency||Publicis Mojo Sydney|
|Executive Creative Director||Pim Van Nunen|
|Art Director||Ian Broekhuizen|
Credits & Description
A radio campaign by Publicis Mojo, Sydney for James Boag's Premium that states: Although Tasmania is a really difficult place to brew beer, we will never leave because the purest water can be found there. After all, Greatness Rarely Comes Easy.