"Center Norte - "Beat" Ad" by Fallon Sao Paulo for Lar Center Design & Decoration Mall

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Industry Department Stores & Shopping Malls
Media Radio
Market Brazil
Agency Fallon Sao Paulo
Creative Director Eugenio Mohallem, Marcelo Aragão
Copywriter Ana Carolina Dos Reis
Released April 2004


Premio Folha, M and M 2006
Radio Top 10 - Radio Top 10

Credits & Description

Original Title: "Bate-estaca"
Agency: Fallon São Paulo Ltda
City: São Paulo
Advertiser: Associação de Lojias do Shopping Center Norte
Brand Name: Shopping Center Norte
Product Name: Lar Center
Business Sector: Retail, Distribution & Restaurants
Date of First Publication: 10/2005
Market: Brazil
Country of Production: Brazil
Language: Portuguese
Type: Radio
Tagline: Shopping for your house.
Original Tagline: O shopping da sua casa.
Creative Director: Eugênio Mohallem
Copywriter: Ana Carolina Reis
Account Executive: Mariana Amaral
Agency Producer: Neusa Cizik
Sound Production: Tesis

The Radio ad titled "Center Norte - "Beat" Ad" was done by Fallon Sao Paulo advertising agency for Lar Center Design & Decoration Mall in Brazil. It was released in Apr 2004.