HIM & HER by Ogilvy & Mather Mexico for Librerias Gandhi

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HIM & HER

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Industry Book store
Media Radio
Market Mexico
Agency Ogilvy & Mather Mexico
Executive Creative Director Miguel Angel Ruiz Reyes
Creative Director Manuel Vega
Account Supervisor Paola Mayoral
Production Lookas Audio
Released August 2010

Credits & Description

Category: Retail Stores
Advertiser: GANDHI
Product/Service: BOOKSTORES
Agency: OGILVY MEXICO
Executive Creative Director: Miguel Angel Ruiz
Creative Director: Manuel Vega
Scriptwriter: Manuel Vega
Agency Producer: Juan Pablo Osio
Account Manager: Paola Mayoral
Account Supervisor: Paola Mayoral
Production Company: LOOKAS AUDIO, Mexico City, MEXICO
Sound Studio: Lookas Audio
Sound Engineer: El Chino
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: OGILVY MEXICO, MEXICO

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
ANN: The book: FVO: It was that gesture, a single gesture. Her, looking at herself in a little pocket mirror, and him feeling miles away from her. It was that place, a single place. The two of them of them waiting to cross the street, and him wishing that the red light would never change. Seconds slipping by. Her, pulling her hair back, him trying not to blink, just to fill his eyes with her. For her, he was just one more, for him, she was everything. A single gesture, a single place. ANN: The movie: SFX: Bar ambience MVO: Hello. FVO: Hi. ANN: Read. Gandhi bookstores.

Full script of the ad in the original language
ANN: El libro: FVO: Era ese gesto. El único gesto. Ella viéndose en su pequeño espejo de bolsillo y él, sintiéndose a kilómetros de ella. Era el lugar. El único lugar. Los dos esperando cruzar la calle y él con las ganas de que esa luz roja nunca cambiara. Los segundos yéndose. Ella recogiéndose el pelo, él ahorrándose los parpadeos para poder llenarse los ojos de ella. Mientras para ella él era uno más, para él, ella era todo. El único gesto, el único lugar. ANN: La película: SFX: Ambiente bar MVO: Hola. FVO: Hola. ANN: Leer. Librerías Gandhi.