MUSEUM by Fischer America Buenos Aires for Liga De La Leche

MUSEUM

Pin to Collection
Add a note
Industry Public Safety, Health & Hygiene
Media Radio
Market Argentina
Agency Fischer America Buenos Aires
Executive Creative Director Pablo Fernandez Russo - Fernando Froniñan
Creative Director Mauro Ferraro - Marco Caltieri - Juan Marindia
Account Supervisor Veronica Matile
Production Raya Producciones
Released August 2010

Credits & Description

Category: Public Health & Safety, Public Awareness Messages
Advertiser: LIGA DE LA LECHE
Product/Service: BREASTFEEDING PROMOTION
Agency: FISCHER AMERICA ARGENTINA
Executive Creative Director: Fernando Fernandez
Creative Director: Marco Caltieri
Scriptwriter: Diego Sica/Christian Mondaca
Agency Producer: Carolina Benigni
Account Supervisor: Verónica Matile
Production Company: RAYA PRODUCCIONES, Buenos Aires, ARGENTINA
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: FISCHER AMERICA ARGENTINA, Buenos Aires, ARGENTINA

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
FVO: Now, okay. Let's all move over to this side please... Okay, wonderful. Are we all set? Perfect. 'Skofia Loka': this painting is part of the collection of the German artist Mondaka Schudek, from the year 1236. He was one of the first artists to break through the classic artistic heritage of the Roman Empire. Now let's make a pause in the woman and look at her left tit in detail. We see a subtle difference of light in the portrait as a result of the time... ANN: Hearing the word 'tit' should be something natural. Like tits breastfeeding children until they are two or more years old. The Breastfeeding League is a foundation devoted to encouraging and protecting breastfeeding. Give your child the best, it's in you. Learn more at LigaDeLaLeche.org.ar

Full script of the ad in the original language
FVO: Bueno si pasan de este lado por favor... Muy bien, estamos todos? Podemos empezar? Perfecto. 'Skofia Loka': pintura perteneciente a la colección del artista Alemán Mondaca Schudeck que data del año 1236. Siendo uno de los primeros artistas en superar la herencia artística clásica del Imperio Romano. Si observamos detenidamente la teta izquierda de la mujer retratada, vamos a notar una leve diferencia... ANN: Que decir 'teta', sea algo natural. Tanto como darle la teta a tu hijo hasta los dos años o más. La Liga de la Leche es una fundación dedicada a fomentar y proteger la lactancia materna. Darle lo mejor a tu hijo, está en vos. Learn more at LigaDeLaLeche.org.ar