CHORAL by J. Walter Thompson Sao Paulo for Listerine

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CHORAL

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Industry Oral Hygiene
Media Radio
Market Brazil
Agency J. Walter Thompson Sao Paulo
Creative Director Fabio Miraglia, Mario D`andrea, Roberto Fernandez David
Producer Lino Simão, Oswaldo Sperandio
Account Supervisor Luciana Rodrigues Advertiser Supervisor:
Production MCR Records
Released August 2010

Credits & Description

Category: Best Scriptwriting
Advertiser: JOHNSON & JOHNSON
Product/Service: LISTERINE MOUTHWASH
Agency: JWT BRAZIL
Creative Director: Mario D'Andrea/Roberto Fernandez
Scriptwriter: Renato Konrath/Mario D'Andrea
Agency Producer: Marcia Branco/Pricilla Sanches
Account Manager: Isabel Rossetto/Rafael Freitas/Priscila Arakelian
Account Supervisor: Luciana Rodrigues
Advertiser's Supervisor: Eduardo Siqueira
Production Company: MCR RECORDS, São Paulo, BRAZIL
Producer: Lino Simão/Oswaldo Sperandio
Sound Studio: MCR
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: JWT BRAZIL, São Paulo, BRAZIL

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
SFX: 'Hallelujah Chorus', Handel's Messiah CHOIR: Salmonella Salmonella Diplococcus Spirochaete Bordetella Streptobacillus Staphylococcus Vibrio Cholerae Chlamydia Trachomatis ANN: A bacteria ruins it all. Use Listerine. Listerine, for a truly clean mouth. CHOIR: Sarcina Bacillus Diptheria Salmonella

Full script of the ad in the original language
SFX: 'Hallelujah Chorus', Handel's Messiah CHOIR: Salmonella Salmonella Diplococcus Espiroqueta Bordetella Estreptobacilos Estafilococus Vibrio Cholerae Chlamydia Trachomatis ANN: Uma Bactéria estraga tudo. Use Listerine. Listerine é boca limpa de verdade. CHOIR: Sarcina Bacilo Difitérico Salmonella