Mennen Radio BASKETBALL by Y&R San Juan

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Industry Deodorants
Media Radio
Market Puerto Rico
Agency Y&R San Juan
Creative Director Sylvia Soler
Account Supervisor Lourdes Ocasio
Released January 2005

Credits & Description

Creative Director: Sylvia Soler
Scriptwriter: Adolfo Valdes/Tito Marin
Agency Producer: Juan Carlos Cordero
Account Supervisor: Lourdes Ocasio
Sound Engineer: Gerardo Lopez

Script in English

SFX: Basketball game in progress.

Coach: (screaming) Time out, time out!

SFX: Referee's whistle.

Coach: (screaming) Arroyo, Camacho…get over here! Arro… Arroyo, when are you gonna start playing defence? Camacho, pass the ball. Let it go. What’s going on? I know that we’re in triple overtime but I don’t wanna see anybody slacking around, OK!

SFX: Referee's whistle.

Coach: Let’s go guys! (deep breath)

VO: For powerful protection against odour and sweat use Speedstick 24/7.

Jingle: By Mennen.
Script in Orginal Language

SFX: Juego de baloncesto.

Coach: (gritando) ¡Tiempo. Tiempo!

SFX: Pito Arbitro.

Coach: (Gritando duro) ¡Arroyo, Camacho…acérquense acá! ¡Arro…! (Se tapa la nariz) Arroyo, ¿cuándo vas a empezar a jugar defensa?! ¡Camacho, tira la bola. Suéltala. ¿En qué estás pensando?! ¡Yo se que estamos en el tercer overtime pero no quiero ver a nadie miquiando!

SFX: Pito Arbitro.

Coach: Vamos pa’ encima muchachos! (respiracion)

Locutor: Protégete del mal olor y el sudor con Speedstick 24/7.

Jingle: By Mennen.
Brief Explanation

During triple overtime at a basketball game, a coach takes a time out only to suffer from the bad odours and sweat coming from his players. If only the players had used speedstick 24/7 deodorant, the coach would not have to pinch his nose while giving directions.