Mint Radio JACK by CHI & Partners London

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Industry Banking & Financial Services, Credit Cards
Media Radio
Market United Kingdom
Agency CHI & Partners London
Director Hugh Denis, Ian Mactavish
Creative Director Charles Inge
Account Supervisor Sarah Gold
Released May 2005

Credits & Description

Creative Director: Charles Inge
Scriptwriter: Charles Inge
Agency Producer: Yvonne Eriksen
Account Supervisor: Sarah Gold
Advertiser's Supervisor: Jerry Toher
Director: Hugh Denis/Ian Mactavish
Sound Engineer: David Cooper

Script in English

MVO: This is Jack.

Jack: Hi.

MVO: Jack is a successful businessman and would love a Mint card.

Jack: That’s right.

MVO: And with 0% until the 1st September 2005, a low APR and cashback on purchases there’s no reason for Jack not to have one.

Jack: That’s right.

MVO: Except Jack has just dropped his dentures down the loo.

SFX: Plop.

Jack: (toothless) Oh, my...

MVO: Down the loo of an aeroplane.

SFX: Aeroplane.

MVO: He’s put his hand down the loo to try and retrieve them, but he’s forgotten about the suction flush.

SFX: Suck of airplane loo.

MVO: And now his whole arm is caught.

Jack: (toothless) Help.

MVO: And will be until the plane reaches its destination; Australia.

Jack: (toothless) Mmmm.

MVO: Fortunately his muffled shouts of help are heard by a pretty air stewardess called Samantha.

Samantha: Hello.

MVO: Who bursts down the door.

SFX: Crash.

Samantha: Ouch that hurt.

MVO: And finds Jack, trousers down around his ankles, round the u bend mumbling the word ‘Mint’ ‘Mint’. Get help!

Samantha: Certainly. (Bing bong) (Tannoy) Ladies! Gentlemen! Could you all please make your way to the front lavatory...

SFX: Stampede.

MVO: Poor Jack would love a Mint card, but right now he’s unable to pick up a phone and dial 0800 077 770.

MVO: You get so much more with a Mint card. You’d need a seriously good reason not to.

Conditions apply. Typical 12.9% APR variable.