National Thoroughbred Racing Association (NTRA) Radio GRANDMA by Devito/Verdi


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Industry Culture, Leisure & Sport, Sports Teams & Events
Media Radio
Market United States
Agency Devito/Verdi
Creative Director Sal Devito
Released February 2005


Cannes Lions 2005
Radio Travel, Entertainment & Leisure Gold Lion for the Campaign

Credits & Description

Advertising Agency: DEVITO/VERDI, USA, New York
Creative Director: Sal DeVito
Scriptwriter: Daniel Giachetti/John Clement
Agency Producer: Barbara Michelson

Script in English
ANNCR: And they’re off. Out of the gate it’s GRANDMA’S HOUSE with WEIRD SMELL and HARD CANDY. Now here comes the favorite PHOTO ALBUM with BABY PICTURES and BARE BOTTOMS. Oh no, here comes KISSING and PINCHING. It’s PINCHING. It’s KISSING. And GRANDMA’S TEETH is nowhere in sight. Now here comes STAY FOR DINNER with STEWED PRUNES and CREAMED SPINACH followed by HAVE SOME MORE. And HAVE SOME MORE is relentless. But, what’s this? Inside of CREAMED SPINACH it’s, I don’t believe it, GRANDMA’S TEETH. And CREAMED SPINACH is all over GRANDMA’S TEETH. And in the end it’s, YOU NEVER VISIT, I WON’T BE AROUND FOREVER and ONE DOLLAR BILL.
VO: For a better time, go to the track. National Thoroughbred Racing. We bet you love it.