Pierce by FCB Auckland for Prime Tv

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Pierce

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Industry Сable/Satellite television
Media Radio
Market New Zealand
Agency FCB Auckland
Director Michael Braid
Regional Executive Creative Director James Mok
Executive Creative Director Tony Clewett
Released September 2015

Credits & Description

To promote the documentary on student radio in New Zealand - Radio Punks - The student radio story, we created a radio campaign in true student style. - Loose, real and live. We also captured the making of the radio ads as online content. No chickens were harmed in the making of the campaign but one student had severe bruising and Lucy's tongue was sore for a few days.
Category: Publications & media
Brand: Prime TV
Agency: FCB Auckland
Country: New Zealand
Director: Michael Braid
Senior Creative: LEISA WALL
Senior Creative: Peter Vegas
Account Executive: Laura Little
Executive Creative Director: Tony Clewett
Regional Executive Creative Director: James Mok
Group Account Director: Toby Sellers
Account Director: Hannah Downes
Agency Producer: Amanda Langkilde