Rexona Radio DUMB MEN by Lowe Makati City

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DUMB MEN

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Industry Cosmetics & beauty products, Deodorants
Media Radio
Market Philippines
Agency Lowe Makati City
Director Mark Ibaviosa, Chino Jayme
Creative Director Raul Castro - Vp
Account Supervisor Sarah Bautista
Released February 2005

Credits & Description

Advertising Agency: LOWE PHILIPPINES, THE PHILIPPINES
Creative Director: Raul Castro (Vice President/Executive Creative Director)
Scriptwriter: Mark Ibaviosa/Chino Jayme
Agency Producer: Nelson Naungayan
Account Supervisor: Sarah Bautista
Director: Mark Ibaviosa/Chino Jayme
Sound Engineer: Richard Genabe


Script in English

FVO: Why do men sweat more than women?

Guy 1: It comes with our size, man. Big in size means big in sweat!

Guy 2: Because men don't cry... our armpits do the crying!

Guy 3: That's nonsense! With guys, the hotter the head, the hotter his underarms!

FVO: They may never really know why men sweat up to 50% more than women. Good thing Rexona does. That's why there's Rexona for Men.

Guy 4: You know what... because men drink a lot! That's not sweat on your pits... it's beer from last night!

FVO: Rexona for Men.
Script in Orginal Language

FVO: Why do men sweat more than women?

Guy 1: Kasi mas malaki tayo! Big in size kaya big in sweat!

Guy 2: Kasi ang lalaki, di umiiyak. Kaya ayun sa kilikili lumalabas pag bad trip!

Guy 3: Hindi! Mas mainit tayo! Mainit ang ulo, hawa pati kilikili natin!

FVO: They may never really know why men sweat 50% more than women. Good thing Rexona does. That's why there's Rexona for Men.

Guy 4: Alam ko na! Kasi mas malaki tayong umiinom! Beer talaga yung lumalabas dun!

FVO: Rexona for Men.