WAR by DDB Sao Paulo for Saxsofunny

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WAR

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Industry Advertising agencies, Business equipment & services, Advertising & Communication
Media Radio
Market Brazil
Agency DDB Sao Paulo
Executive Creative Director Julio Andery, Sergio Valente
Creative Director Guilherme Jahara, Marcelo Reis, Cassiano Saldanha
Producer Sergio Fouad
Account Supervisor Tania Goes Pena
Production Saxsofunny
Released August 2010

Credits & Description

Category: Business Equipment & Services
Advertiser: SAXSOFUNNY
Product/Service: SOUND PRODUCTION COMPANY
Agency: DDB BRASIL
Executive Creative Director: Sergio Valente
Creative Director: Marcelo Reis/Guilherme Jahara/Cassiano Saldanha
Scriptwriter: Aricio Fortes/Max Geraldo
Agency Producer: Gilberto Pires (Gibinha)
Account Supervisor: Tania Pena
Advertiser's Supervisor: Zezinho Mutarelli
Production Company: SAXSOFUNNY, São Paulo, BRAZIL
Producer: Sergio Fouad
Sound Studio: Saxsofunny
Sound Engineer: Sergio Fouad
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: DDB BRASIL, São Paulo, BRAZIL

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
ANN: In the middle of a war... SFX: War sounds MVO1: We’ve been hit! ANN: ...a fighter aircraft hit by the enemy manages to land. Five thousand soldiers celebrate. SFX: Crowd cheering ANN: A party with a rock band... SFX: Rock band playing ANN: 3 mariachi... SFX: Mariachi band ANN: ...and a pterodactyl salutes the pilot. SFX: Growling and roaring ANN: Because, despite being wounded, the pilot managed to recover the secret package. SFX: Box opening; ticking MVO2: ATOMIC BOMB! SFX: Beep; large explosion ANN: For the movies: $350 million. On the radio: for the price of the director’s leather jacket. SaxSoFunny. Super Productions everyone can afford

Full script of the ad in the original language
ANN: No meio de uma guerra... SFX: Sound design de guerra MVO1: Fomos atingidos! ANN: ...um caça atingido pelo inimigo consegue pousar. 5 mil soldados comemoram. SFX: Multidão gritando ANN: Uma festa com 1 banda de rock... SFX: Banda de hard rock ANN: 3 mariachi... SFX: Mariachi tocando ANN: ...e um pterodátilo saúda o piloto. SFX: Grunhinho e urrando ANN: Porque mesmo ferido o piloto conseguiu recuperar o pacote secreto. SFX: Abrir a caixa, assinalando MVO2: UMA BOMBA ATOMICA! SFX: Bip; grande explosão ANN: No cinema: 350 milhões de dólares. No rádio: o preço da jaqueta de couro do diretor. SaxSoFunny. Super produções ao alcance de todos.