Scope: WAITRESS by Publicis Kaplan Thaler New York for Scope

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Scope: WAITRESS

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Industry Oral Hygiene
Media Radio
Market United States
Agency Publicis Kaplan Thaler New York
Director Joe Barone
Executive Creative Director David Corr
Creative Director Dan Cohen, Dave Hermanas, Steven Emry
Account Supervisor Melissa Schulz - Global Group Account Director, Angela Passqualuci - Global Equity Director
Released June 2011

Awards

Cannes Lions 2011
Radio Lions Cosmetics & Beauty, Toiletries Bronze

Credits & Description

Type of Entry: Product & Service
Category: Cosmetics & Beauty, Toiletries
Title: WAITRESS
Advertiser/Client: PROCTER & GAMBLE
Product/Service: SCOPE MOUTHWASH
Entrant Company: PUBLICIS NEW YORK, USA
Advertising Agency: PUBLICIS NEW YORK, USA
Chief Creative Officer: Rob Feakins
Executive Creative Director: David Corr
Creative Director: Dan Cohen/Steven Emry/Dave Hermanas
Scriptwriter: Shawn Gauthier - Creative Director
Agency Producer: Marissa Schaeffer
Advertiser's Supervisor: Doreen Bayliff/Clark Reinhard
Planner: Erica Herman/Johanna Salas
Account Manager: Rachel Silverman
Account Supervisor: Angela Passqualuci - Global Equity Director/Melissa Schulz - Global Account Director
Production Company: BAR 1 PRODUCTIONS New York, USA
Director: Joe Barone
Radio station or network
this ad first aired on: WGNA-FM