Sixt Radio MY TIP by Jung Von Matt Germany

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MY TIP

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Industry Car & Utility Rentals
Media Radio
Market Germany
Agency Jung Von Matt Germany
Creative Director Wolf Heumann, Matthias Rauschen, Timm Hanebeck
Account Supervisor Janet Tischer
Released August 2005

Credits & Description

Advertising Agency: JUNG von MATT GERMANY, GERMANY
Creative Director: Wolf Heumann/Timm Hanebeck/Matthias Rauschen
Scriptwriter: Peter Kirchhoff
Account Supervisor: Janet Tischer
Advertiser's Supervisor: Daniela Erdmann


Script in English

SPEECH IN A SOMEWHAT ARTIFICIAL, WOODEN STYLE: Hi. It's me again. The guy from the Internet who does radio ads for nix. And when you don't like cheap radio ads, here's my tip: Drive a car. That can be cheap too. Just get in touch with Sixt. And then hit the road and cruise around with your arm out the window. Cool.
Script in Orginal Language

UND LIEST IHN ETWAS HÖLZERN VOR: Hallo. Ich bins wieder. Der Typ der einem im Internet für lau Radiospots klarmacht. Und WENN IHR KEINE LUST HABT AUF GÜNSTIGE RADIOSPOTS, HIER MEIN TIPP: Auto fahren. Geht auch günstig. Am besten mal bei Sixt anklopfen. Und dann voll lässig mit Arm aus’m Fenster durch die Gegend cruisen. Ist super.
Brief Explanation

No-cost speaker
– A freeware text-to-speech program from the Internet is given text and reads it aloud, in
a rather artificial, wooden voice. This unusual approach serves to strengthen the image of
Sixt as an inexpensive, innovative rental car company.