"Old Car" by TBWA\ Paris for Sony Playstation

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Industry Video Games/Consoles
Media Radio
Market France
Agency TBWA\ Paris
Director Roland Katz
Creative Director Mr. Stéphane Xiberras
Copywriter Olivier Couradjut
Released August 2000

Awards

CDA - French Awards 2002
The Winners Radio Mention

Credits & Description

Original Title: "Voiture ancienne"
Agency: BETC Euro RSCG
City: Paris
Production Company:: Le Son
Advertiser: MAAF Assurances
Brand Name: Maaf
Business Sector: Insurance
Country of Production: France
Language: French
Type: Radio
Tagline: Seeker For A Better Life
Original Tagline: Chercheur en vie meilleure
Creative Director: Stéphane Xiberras
Copywriter: Olivier Couradjut
Director: Roland Katz

The Radio ad titled "Old Car" was done by TBWA\ Paris advertising agency for Sony Playstation in France. It was released in Aug 2000.