Sprite Radio IBARRA by Ogilvy & Mather Mexico

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Industry Soft Drinks
Media Radio
Market Mexico
Agency Ogilvy & Mather Mexico
Creative Director José Montalvo
Released September 2005

Credits & Description

Advertising Agency: OGILVY MEXICO, MEXICO
Creative Director: Jose Montalvo
Scriptwriter: Agustìn Vèlez
Agency Producer: Juan Pablo Osio

Script in English

SFX: knock on door, ding, typing

MVO1: Mr. Ibarra, we have a problem

MVO2: Hmm

MVO1: We have two hundred thousand leftover Sprites

SFX: ding

MVO1: and we don’t know what to do with them.

MVO2: Change the bottle from green to blue and

SFX: ding

MVO2: name it Sprite...Cool. That’s how kids talk, you know. Limited Edition

SFX: ding

MVO1: Mr. Ibarra, you are a genius.

MVO2: yeah right, get out

SFX: ding

ANN: Sprite. It is what it is

Script in Orginal Language

SFX: knock on door, ding, typing

MVO1: Sr. Ibarra, tenemos un problema. Hay un sobrande de 200,000 Sprites

SFX: ding

MVO1: y no sabemos que hacer.

MVO2: pues... cambia la botella de verde a azul y ponganle

SFX: ding

MVO2: Sprite Chido, porque asì dicen los chavos. Edicion Limitada.

SFX: ding

MVO1: Sr. Ibarra, usted es un genio

MVO2: Gracias, ahora vete

SFX: ding

ANN: Sprite Chido Edicion Limitada. El mismo, pero en azul. Sprite, Las cosas como son