DUTCH HOUSE BOAT COMPANY by McCann Stockholm for The Swedish National Debt Office

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DUTCH HOUSE BOAT COMPANY

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Industry Banking & Financial Services
Media Radio
Market Sweden
Agency McCann Stockholm
Production Sara Haag
Producer Sara Haag, Petra Johansson
Released August 2010

Credits & Description

Category: Banking, Investment & Insurance
Advertiser: THE SWEDISH NATIONAL DEBT OFFICE
Product/Service: SAVINGS ACCOUNT
Agency: STORÅKERS McCANN
Scriptwriter: Christian Heinig/Ola Von Bahr
Account Manager: Mirja Hjelm
Advertiser's Supervisor: Robert Nygren
Production Company: SARA HAAG, Stockholm, SWEDEN
Director: Sara Haag/Sara Haag
Producer: Petra Johansson/Sara Haag
Sound Studio: Red Pipe Studio
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: STORÅKERS McCANN, Stockholm, SWEDEN

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD
SFX: Phone ringing FVO: (Inaudible) MVO: Hello, is this the houseboat company, in Holland? FVO: Yes. MVO: I’m calling from Sweden. FVO: Okay. MVO: I have a pig, and I’m worried about the pig. FVO: Yes? MVO: In Sweden, everybody are trapped in stereotypes. FVO: Yeah? MVO: For example, every day the pig stand on the desk... FVO: Yeah? MVO: ...and I put money in the pig. I think maybe if we move to Holland... FVO: Yeah? MVO: ...we could be more free. Maybe I could stand on the desk and the pig could put money in me? FVO: I see! MVO: Because it’s more free in Holland, yes? FVO: I’m afraid it’s a bit of a misconception; Holland is not so free anymore. MVO: Aha? FVO: I’m afraid it’s not going to help you very much moving here... MVO: The pig will be very disappointed. FVO: I understand, but that’s life. SFX: Music ANN: Don't worry about your piggy bank. With Riksgäldsspar you can save safely and with no charges. Find out more at riksgalden.se

Full script of the ad in the original language
SFX: Ringsignal FVO: (Ohörbart) MVO: Hello, is this the houseboat company, in Holland? FVO: Yes. MVO: I’m calling from Sweden. FVO: Okay. MVO: I have a pig, and I’m worried about the pig. FVO: Yes? MVO: In Sweden, everybody are trapped in stereotypes. FVO: Yeah? MVO: For example, every day the pig stand on the desk... FVO: Yeah? MVO: ...and I put money in the pig. I think maybe if we move to Holland... FVO: Yeah? MVO: ...we could be more free. Maybe I could stand on the desk and the pig could put money in me? FVO: I see! MVO: Because it’s more free in Holland, yes? FVO: I’m afraid it’s a bit of a misconception; Holland is not so free anymore. MVO: Aha? FVO: I’m afraid it’s not going to help you very much moving here... MVO: The pig will be very disappointed. FVO: I understand, but that’s life. SFX: Musik ANN: Oroa dig inte för din spargris. Med Riksgäldsspar sparar du tryggt och utan avgifter. Läs mer på riksgalden.se