The Tom And Stacey Siebel Foundation Radio KELLY by Venables Bell & Partners

KELLY

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Industry Public Safety, Health & Hygiene, Against Drugs
Media Radio
Market United States
Agency Venables Bell & Partners
Creative Director Paul Venables, Greg Bell
Released August 2005

Credits & Description

Advertising Agency: VENABLES BELL & PARTNERS, USA, San Francisco
Creative Director: Greg Bell/Paul Venables
Scriptwriter: Aaron Stern
Agency Producer: Stacey Higgins


Script in English

SFX: Music

FVO: I was with a friend and she been taught and she started tweaking and so I decided that I
would start tweaking because we had been good friends for a long time and she would always say how good it was and she knew she needed to stop, but she just liked it and it was going to be her last time and I was going to do it with her and we’d never do it again....

FVO: Hi my name is Kelly. I’m from Victor, Montana and I started doing Meth when I was 16.

FVO: ...And I had to go to the hospital twice because I overdosed because I was having seizures
because the drugs I took. I’ve had a lot of friends that messed up their lives and it changes your whole personality. I can’t be around it. Because I know if I do it anymore, I’m just going to go back to jail. And I want to have my life back. I want my mom to be able to trust me. I want to fix things.

ANN: Brought to you by the Montana Meth Project.


Brief Explanation

Methamphetamine abuse is a serious epidemic in the United States. Testimonials of former
teenaged meth addicts comprise this real-life radio campaign.