Goodyear Radio WEATHER FORECAST by Leagas Delaney Hamburg

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Industry Tires
Media Radio
Market Germany
Agency Leagas Delaney Hamburg
Creative Director Stefan Zschaler
Account Supervisor Meike Gangfuß
Released October 2005

Credits & Description

Advertising Agency: LEAGAS DELANEY HAMBURG, GERMANY, Hamburg
Creative Director: Stefan Zschaler
Account Supervisor: Meike Gangfuß
Sound Engineer: Florian Lakenmacher

Script in English

WEATHERMAN: This is a warning for all drivers. As the temperature drops there is an
increased danger of black ice.

SFX: Audience laughs

WEATHERMAN: Things will deteriorate over the course of the day with heavy snowfall and
freezing rain expected.

SFX: Audience ironically moans “Oooh”

WEATHERMAN: Driving conditions are extremely treacherous in many areas. In fact we would advise you to stay at home...

SFX: Audience laughs

Weatherman: If you can.

SFX: Audience laughs

ANN: The Goodyear Ultra Grip 7 Winter Tyre. For further information:

Script in Orginal Language

Wetteronkel: Achtung, Autofahrer. Am Morgen bestehtvermehrt Gefahr durch überfrierende

SFX: Das Publikum lacht übertrieben laut los.

Wetteronkel: Im Laufe des Tages folgen heftiger Schnee- und Eisregen.

SFX: Das Publikum gibt ein ironisches "Oooh" von sich.

Wetteronkel: Dabei kann es vielerorts zu spiegelglatten Fahrbahnen kommen.

SFX: Das Publikum kreischt nun vor Lachen.

Off: Der Goodyear Ultra Grip 7 – Sieger im aktuellen ADAC-Winterreifentest.

Brief Explanation

The radio commercial shows it is no problem to drive in the worst winter weather when you have Ultra Grip 7 winter tyres.