NEVILLE by Net#work BBDO Johannesburg for Virgin Atlantic

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NEVILLE

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Industry Airlines
Media Radio
Market South Africa
Agency Net#work BBDO Johannesburg
Executive Creative Director Rob Mclennan
Creative Director Jenny Glover, Brent Singer
Account Supervisor Lynda Fiebiger
Production FIRST#LEFT
Released August 2010

Credits & Description

Category: Best Scriptwriting
Advertiser: VIRGIN ATLANTIC AIRLINES
Product/Service: UPPER CLASS
Agency: NET#WORK BBDO
Executive Creative Director: Rob McLennan
Creative Director: Jenny Glover/Brent Singer
Scriptwriter: Jenny Glover/Brent Singer
Agency Producer: Tanja Rae
Account Supervisor: Lynda Fiebiger
Advertiser's Supervisor: Joy Turnbull
Production Company: FIRST#LEFT, Johannesburg, SOUTH AFRICA
Sound Studio: First#Left
Sound Engineer: David Law
Date of First Appearance: Jan 1 1900 12:00AM
Entrant Company: NET#WORK BBDO, Johannesburg, SOUTH AFRICA

Full script of the ad IN ENGLISH, REGARDLESS OF THE ORIGINAL LANGUAGE OF THE AD

ANN: Neville is attending a company teambuilding workshop. A compulsory workshop. A workshop that only death, his own, could get him out of. He spent a scintillating afternoon making a quilt of many squares with his fellow workmates. A quilt that metaphorically represents the power of teamwork. Now Neville finds himself at post quilt-making drinks, where his manager Estelle Meyer is offering body shots. Middle-aged body shots. FVO: You know you want them. ANN: As she pours the peach flavoured liquor into her curiously deep navel, and grabs the whimpering Neville by his clip on tie... FVO: Open wide, Nev! ANN: ...guiding him towards her boozy stomach lagoon, you may ask: what sage advice can we give Neville at a moment like this? Well, keep climbing that corporate ladder, Nev. Your reward for getting to the top will be Virgin Atlantic Upper Class. It will all be worth it. Every last humiliating sip. Just remember the words: VirginAtlantic.com for bookings. May they keep you strong.

Brief Explanation
Achieving success is often a hard, painful process. Yet, the rewards that come with success, rewards such as travelling Virgin Atlantic Upper Class, make it well worth it.