Wells Fargo Radio FUNDRAISER by DDB Los Angeles

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Industry Banking & Financial Services
Media Radio
Market United States
Agency DDB Los Angeles
Creative Director Mark Monteiro
Account Supervisor Chelsea Roe
Released March 2004

Credits & Description

Advertising Agency: DDB LOS ANGELES, USA, Venice
Creative Director: Mark Monteiro
Scriptwriter: Barry Fiske/Steve Peckingham
Agency Producer: Connie Myck
Account Supervisor: Chelsea Roe

Script in English

SFX: Party Ambience.

Music: Under, stock.

Bill: Hey Marcus! Thanks for coming!

Marcus: No, I think it's great that you're holding a fundraiser right in your own home. Now, what exactly is the B.A.M.W.A.N.C or Bamwanc, anyway?

Bill: (Whisper) Just between friends, it stands for Bill and Mary Want A New Car.

Marcus: You're telling people it's a fundraiser so that you can buy a new car?

Bill: It's a good cause.

Marcus: Wait a minute. I sent a check to The T.T.I.D.A.I.W.A.N.P.J.

Bill: Timmy's Tuition Is Due And I Want A New Pool Jamboree. Good times.

Marcus: (Furious) I can't believe this. I'm leaving! So you can forget about The B.S.T.A.L.B!

Bill: (Calling out) Big Screen Television And Lazy Boy! That's the best one!

Music: Under, "Destinations".

FVO: There's a better way to get the money you need. You can access the equity in your home with a Wells Fargo Home Equity Line of Credit for things like home improvements, bill consolidation and education. You only have to apply once and you can use it whenever you need. Plus, rates are typically lower than on other financing options and the interest is usually tax deductible. Let Wells Fargo help you take more control of your finances with a Home Equity Line of Credit. Visit Wells Fargo today.

SFX: Stagecoach.

FVO: Wells Fargo. The Next Stage. Wells Fargo Banks. Equal Housing Lenders. Consult your tax adviser regarding deductibility of interest.