Molson Canadian Film, Ambient, Design & Branding Global Beer Fridge [video] by Rethink

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Global Beer Fridge [video]

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Industry Beers and Ciders
Media Film, Ambient, Design & Branding
Market Canada
Agency Rethink
Creative Director Chris Staples, Ian Grais Pinco, Aaron Starkman, Mike Dubrick, Dre Labre
Art Director Simon Au
Designer Joel Holtby
Production Suneeva
Director Danielle Levitt
Released March 2016


Clio Awards 2016
Engagement/Experiential Product/Service: Guerrilla Bronze
Innovation Product/Service: Medium Innovation Bronze

Credits & Description

Client: Molson Canadian
Title: Global Beer Fridge
Category: Alcoholic Drinks
Agency: Rethink / Toronto/Montreal/Vancouver + Suneeva / Toronto + Thinking Box / Toronto + Stacklab / Toronto
Art Director: Joel Holtby , Simon Au
Writer: Mike Dubrick , Aaron Starkman
Creative Director: Mike Dubrick, Joel Holtby, Aaron Starkman, Dre Labre, Chris Staples, Ian Grais
Designer: Joel Holtby
Production Company: Suneeva / Toronto, Thinking Box / Toronto, Stacklab / Toronto, Rooster Post / Toronto, Rmw Music / Toronto
Director: Danielle Levitt
Agency Producer: Monika Ghobrial , Todd Harrison
Creative Team: Marc Langley