Gatorade Film, Case study Usain Bolt | The Boy Who Learned To Fly, 2 by TBWA\Chiat\Day Los Angeles

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Usain Bolt | The Boy Who Learned To Fly, 2

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Industry Soft Drinks
Media Film, Case study
Market United States
Agency TBWA\Chiat\Day Los Angeles
Chief Creative Officer Brent Anderson
Creative Director Mark Peters
Art Director Paulo Cruz
Copywriter Cyrus Coulter
Production Moonbot Studios
Released September 2016


Clio Awards 2017
Branded Entertainment Product/Service: Film - Scripted Bronze

Credits & Description

Agency: Tbwa\Chiat\Day / Los Angeles
Client: Gatorade
Category: Beverages - Non-Alcoholic Drinks
Art Director: Paulo Cruz
Copywriter: Cyrus Coulter
Chief Creative Officer: Brent Anderson
Creative Director: Mark Peters
Production Company: Moonbot / Shreveport / South / Los Angeles
Music/Sound Company: 740 Sound
Music/Sound Company: South
Chief Creative Officer: Brent Anderson
Executive Creative Director: Renato Fernandez
Creative Director: Mark Peters
Senior Copywriter: Cyrus Coulter
Senior Art Director: Paulo Cruz
Director Of Production: Brian Orourke
Executive Producer: Guia Iacomin
Senior Producer: Stephanie Dziczek
Producer: Cristina Martinez
Print Producer: Gabriella Nourse
Art Producer: Gabrielle Sirkin
Managing Director: Jerico Cabaysa
Brand Director: Robyn Morris
Brand Manager: Erika Buder
Associate Brand Manager: Theo Kirkham-Lewitt
Executive Strategy Director: Scott Macmaster
Planning Director: Martin Ramos
Planning Director: Abigail Weintraub
Planner: Matt Bataclan