Adidas Film, DM Steal Prophere by Dentsu Inc. Tokyo

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Steal Prophere

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Industry Sportswear, Athletic Footwear & Accessories
Media Film, Direct marketing
Market Japan
Agency Dentsu Inc. Tokyo
Creative Director Kenta Isobe
Art Director Yusuke Imai
Copywriter Kenta Isobe
Released December 2017

Credits & Description

Advertised brand: adidas Japan K.K.
Advert title: STEAL PROPHERE
Advertising Agency: dentsu inc, Tokyo, Japan
Creative Director: KENTA ISOBE
Art Director: YUSUKE IMAI
Planner: ARATA FUKUDA
Copywriter: KENTA ISOBE
Photographer: KOTARO TSUJIMOTO
Producer: SHOTA SAWABE, KAZUYA YOKOYAMA
Production Manager: DAISUKE YOSHIKAWA, HIROAKI WAKABAYASHI
Editer: TOMOHIRO NISHIJIMA
Agency Producer: YUMENO SUZUKI
Released: December, 2017
Synopsis:
Adidas Japan planned a playful promotion as a launch event of brand new shoes with a unique design, ’PROPHERE’.
Sneakers are one of the most “addictive” items among many fashion goods.
Whatever it takes, they would get them. For such “sneaker-heads”, we offered an unforgettable experience.
That is the event: “people can STEAL sneakers legally”.