Downeast Cider Film, DM #Cydermonday by Mechanica USA

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Industry Beers and Ciders
Media Film, Direct marketing
Market United States
Agency Mechanica USA
Creative Director Ted Jendrysik, Jim Amadeo
Editor Peter Barstis
Production EditBar
Director Michael Richeson
Released November 2017

Credits & Description

Market: USA
Client: Downeast Cider
Advertised brand: Downeast Cider
Advertising Agency: Mechanica, Newburyport, MA USA
Сreatives (Role+Name):
Creative Directors: Ted Jendrysik and Jim Amadeo
Director: Michael Richeson
Social & Content Strategist: Myles Badger
Brand Director: Arabella Plum
Engagement Strategy Director: Micah Donahue
Production Company: EditBar
Partner/Editor: Peter Barstis
Published: November, 2017
Date of Release: Monday, November 27th 2017
On Monday, November 27th, Boston’s Downeast Cider House decided to shake up Cyber Monday with #CyderMonday. Unleashing their very own 'drones' to deliver four packs of their signature unfiltered cider to Downeast fans across the city.