Free.fr Film, Digital, Viral FREE cellular operator: Epee by CLM BBDO Paris

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FREE cellular operator: Epee

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Industry Consumer & Public services, Mobile Communications
Media Film, Digital, Interactive & Mobile, Viral
Market France
Agency CLM BBDO Paris
Director Olivier Van Hoofstadt
Executive Creative Director Jean-Francois Sacco, Gilles Fichteberg
Art Director Lucie Vallotton
Copywriter Julien Perrard
Released April 2008

Credits & Description

After running the cretin.fr campaign for two years, Free is taking the floor again with the agency CLM BBDO. The operator’s four new commercials feature offbeat, acerbic send-ups of key moments in history. This films are a funny, irreverent way of showing how exceptional and original Free’s offers are. The campaign is comprised of: 4 x 22’’ TV commercials and 2 x 30’’ Web films.

Product : new TV and Web campaign for telecoms operator FREE
Agency : CLM BBDO - PARIS
Executive Creative Director: Gilles Fichteberg
Executive Creative Director: Jean François SACCO
Art Director: lucie vallotton
Copywriter: julien perrard
Agency Producer: Arezki Ahcene and Guillaume Delmas
Director: Olivier Van Hoofstadt
Prod. Co. : Partizan
Country : France