Old Spice Film, Digital, Viral Charmin by Wieden + Kennedy

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Industry Deodorants
Media Film, Digital, Interactive & Mobile, Viral
Market United States
Agency Wieden + Kennedy
Released February 2012


One Show 2012
One Show Consumer Television / :20 and Under - Single Gold

Credits & Description

If a picture is worth 1,000 words, this powerful video is easily worth $100,000. It's math that caused us to know this.
Created by W+K. Directed by Tim and Eric from the Tim and Eric Awesome Show, Great Job!
Title: Charmin
Brand: Old Spice
Advertiser: Procter & Gamble
Agency: Wieden + Kennedy
Country: United States
Campaign: Power
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