AIA Insurance Film, Digital Open Aiya by Happiness Saigon

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Open Aiya

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Industry Insurance
Media Film, Digital, Interactive & Mobile
Market Vietnam
Agency Happiness Saigon
Creative Director Geoffrey Hantson, Paul Busschaux
Creative Nguyen Minh An Loc, Thin Nguyen
Released April 2017

Credits & Description

Category: Finance
Media: Digital
Brand: AIA
Agency: Happiness
Geo: Vietnam
Advertising Agency: Happiness FCB, Saigon, Vietnam
Creative Directors: Geoffrey Hantson, Paul Busschaux
Creatives: Thin Nguyen, Minh Nguyen
Digital: Tuan Phan, Binh Nguyen
Project Managers: Na Nguyen, Gary Koe
Motion: Remke Faber
Client Service: Alan Cerutti
Published: April 2017
For the first time ever a person can now call for help even if they can no longer reach for their phone. By shouting “Hey Siri, Open AIYA.”, the app will automatically send an SMS and warn your family, friends and emergency services. Including your exact GPS location. No buttons to push. No apps to open. Just your voice.