Amnesty International Film, Digital No means no by Try/Apt Oslo

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No means no

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Industry Charities, Foundations, Volunteers, Human Rights
Media Film, Digital, Interactive & Mobile
Market Norway
Agency Try/Apt Oslo
Director Hans Petter Moland
Production One Big Happy Family
Released May 2013


Cannes Lions 2013
PR Lions Sectors & Services; Public Affairs Gold

Credits & Description

Media: Online
Category: Public interest
Agency: TRY
Brand: Amnesty International
Geo: Europe, Norway
This campaign was launched in an attempt to change the Norwegian law on sexual assault and rape. And it succeeded – the law is now about to change, as a direct consequence of the campaign.
Advertising Agency: TRY/Apt, Oslo, Norway
Art Directors: Egil Pay, Sara Hødnebø, Caroline Ekrem
Copywriters: Lars Joachim Grimstad, Sebastian Prestø, Anders Holm
Key Account Manager: Lars Mitlid
Project manager: Marte Heiersted
Production company: One Big Happy Family
Director: Hans Petter Moland