Area Travel Agency Film, Digital Area: Spreadsheet the love by McCann Helsinki

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Area: Spreadsheet the love

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Industry Travel Agencies, Tour Operators & Travel Services
Media Film, Digital, Interactive & Mobile
Market Finland
Agency McCann Helsinki
Art Director Jyrki Poutanen
Copywriter Timo Silvennoinen
Production Anima Boutique
Released March 2012

Credits & Description

McCann Helsinki might have done the impossible: Turned Excel into a vehicle for romance. An interesting campaign for client Area Business Travel Agent wanted to speak straight to the cost-driven corporate account in charge of deciding how employees would travel.

Advertising Agency: McCann Worldgroup, Helsinki, Finland
Creative Directors: Jyrki Poutanen, Timo Silvennoinen
Art Director: Jyrki Poutanen
Copywriter: Timo Silvennoinen
Graphic designers: Kim Takala, Piia Seppälä, Joni Lyytikäinen
Web development: Heikki Lehto, Karolina Hurmerinta
Client director: Petteri Lillberg
Agency producer: Niina Huttunen, Yrjö Haavisto
Production Company: Anima Boutique