Ticket Twosdays, 1 by BBDO New York for AT&T

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Ticket Twosdays, 1

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Industry Mobile Communications
Media Film, Digital, Interactive & Mobile
Market United States
Agency BBDO New York
Chief Creative Officer David Lubars, Greg Hahn
Associate Creative Director Bianca Guimaraes
Executive Creative Director Matt Macdonald
Creative Director Kevin Mulroy
Art Director Bianca Guimaraes
Copywriter Kevin Mulroy
Production Arts & Sciences
Director Matt Asleton
Released August 2016

Awards

One Show 2017
Film Online Films & Video: Short Form - Campaign Merit
Film Television: Short Form - Campaign Merit

Credits & Description

Agency: Bbdo New York
Client: At&T
Chief Creative Officer: David Lubars
Chief Creative Officer: Greg Hahn
Executive Creative Director: Matt Macdonald
Creative Director/ Copywriter: Kevin Mulroy
Associate Creative Director/ Art Director: Bianca Guimaraes
Head of Integrated Production: David Rolfe
Group Executive Producer: Julie Collins
Senior Content Producer: Whitney Collins
Production Supervisor: Bailey Reeves
Editorial Company: Arcade
Assistant Editor: Elizabeth Parsons
Sound Mix: Sonic Union
Sound Engineer: Steve Rosen
Vfx Company: Spontaneous
Vfx Supervisor: Andy Milkis
Director: Matt Asleton
Director of Photography: Corey Walter
Editor: Dave Anderson/ Sean Lagrange
Executive Producer: Bryce Edwards
Executive Producer: Marc Marrie
Executive Producer: Sila Soyer
Producer: Zoe Odlum
Production Company: Arts & Sciences
Account Handler: Mark Cadman/ Doug Walker/ Lesley Brown/ Khari Mpagzehe/ Jenn Wang
Description
AT&T had a promotion called Ticket Twosdays, which allowed their customers to bring any friend to the movies for free on Tuesdays.
We created a series of spots highlighting the fact that you can bring any friend--old friends, new friends, married friends, single friends -- whether or not they’re AT&T customers.
The spots ran on TV, as pre-roll on YouTube and on Cinemas.