Ballantine's Film, Digital Moment of Truth by M&C Saatchi London

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Moment of Truth

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Industry Culture, Leisure & Sport, Whiskey
Media Film, Digital, Interactive & Mobile
Market Ireland
Agency M&C Saatchi London
Producer Steve Smith
Editor Stephen Dunne
Production Just So
Director Jonny Madderson
Released September 2015

Credits & Description

In the film McGinley reveals how an injury, which caused him to lose out on a promising career in Gaelic football, turned out to be a blessing in disguise as it led him to conquer the golfing world instead. The last thing he'd thought he would be was a professional golfer. He also talks about how it felt to lead the 2014 European Ryder Cup team to victory. The 4-minute film was created by Just So in association with M&C Saatchi and is part of a three year strategy to bring to life the brand’s association with golf around the world.
Category: Drinks, alcoholic
Brand: Ballantines/ Ballantine's Golf Club
Brand: Ballantine's
Media: Online
Agency: M&C Saatchi, Ireland
Country: Ireland
Production: Just So Films
Director: Jonny Madderson
Producer: Steve Smith
DoP: Pip Smart
Account Director: Simon Roche, M&C Saatchi
Editor: Stephen Dunne
Post Production: Just So Films
Sound Design: Robin Clarke Bally Edit/David Williams Extended Cut