Carinho de Verdade: The World's Biggest Hug by Monumenta for Carinho de Verdade

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Carinho de Verdade: The World's Biggest Hug

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Industry Public awareness
Media Film, Digital, Interactive & Mobile
Market Brazil
Agency Monumenta
Creative Director Frank Engelbert, Raphael Pontual
Art Director Cloves Menezes, Glauber Dorotheu
Copywriter Paula Cunha
Released August 2009

Awards

Clio Awards 2011
Innovative Media - Silver

Credits & Description

Advertising Agency: Monumenta, Brazil
Creative Director: Raphael Pontual, Frank Engelbert
Art Director: Glauber Dorotheu, Cloves Menezes
Production Manager: Rosely Youssef
Account Executive:Martha Letícia Ferreira, Lívia de França
Copywriter: Paula Cunha
Executive Producer: Daniela Hemesath
Chief Creative Officer: Carlos Grillo
Other: Planner: Fernando Torres