Citroen Film, Digital Airbump by Les Gaulois

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Industry Cars
Media Film, Digital, Interactive & Mobile
Market France
Agency Les Gaulois
Chief Creative Officer Xavier Beauregard
Creative Director Hadi Hassan Helou
Production HRCLS
Released September 2016

Credits & Description

Brand: Citroën
Title: « CITROËN INSPIRED BY YOU »
The ad:
“CITROËN INSPIRED BY YOU” THE CAMPAIGN WHICH PUTS INTO IMAGES THE EXPERIENCE PEOPLE HAVE WITH THEIR CARS
Supported by its worldwide agency Les Gaulois, Citroën is launching a new brand campaign entitled "Citroën Inspired By You". Citroën has always been interested in the relationship people have with cars. This attachment to people is inscribed in Citroën's DNA and has never wavered throughout its history. Today the brand is putting into images the experience people have with their cars, inspired by the findings of the survey carried out in Europe with CSA Research and published on 28 September, "Our lives inside our cars".
Website “CITROËN INSPIRED BY YOU”: citroeninspiredbyyou.com
Advertising Agency: Les Gaulois
Agency website: http://www.lesgaulois.com

LES GAULOIS AGENCY
Brand Film:
Chief Creative Officer: Xavier Beauregard
Creative Directors: Mickael Jeanne - Alexandre Drouillard

Short Films:
Chief Creative Officer: Xavier Beauregard
Creative Directors: Hadi Hassan-Helou
Art Director: Jordan Molina - Aurélien Bigot - Emma Rousseau
Copywriter: Ludovic Miege - Julie Moreno
Head of TV: Christopher Thiery
TV Producer: Sarah Bouadjera
Music Supervisor: Lionel Dray

PRODUCTION: HRCLS (Hercules)
Sound and Business Affairs: HRCLS
Supervisor SFX: Yann Dubois

PRODUCTION: BANDITS
Realisator: Brian Aldrich
Productor: Leslie Dupuis-Mendel
Published: 09.17.2016