Contrapunto Film, Digital The Other Side of History [Case] by Prolam Y&R Santiago

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The Other Side of History [Case]

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Industry Book store
Media Film, Digital, Interactive & Mobile
Market Chile
Agency Prolam Y&R Santiago
Executive Creative Director Alvaro Becker, Francisco Cavada
Creative Director Gonzalo Ferrada
Art Director Gonzalo Gallardo
Copywriter Andrés Díaz, Leonardo Aravena, Katherine Sánchez
Released May 2017

Credits & Description

Category: Retail Services
Media: Film
Brand: Contrapunto Book Store
Agency: Y&R
Geo: Chile
Advertising Agency: Prolam Y&R, Santiago, Chile
Executive Creative Directors: Álvaro Becker, Francisco Cavada
Head of Art: Emerson Navarrete
Creative Director: Gonzalo Ferrada
Art Directors: Gonzalo Gallardo
Copywriters: Leonardo Aravena, Katherine Sánchez, Andrés Díaz
Production: Gabriela Olivo / Funky Films
Photography: VLQZ Photo
Retouching: Gonzalo Arévalo
Post Production: Luis Gajardo
Published: May 2017
In a polarized world, where visions are increasingly more opposite than ever, people need to comprehend what happens in our society from every point of view.