Costa Sunglasses Film, Digital The leafcutter by McGarrah Jessee

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The leafcutter

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Industry Accessories, Bags, Leather, Watches & Eyewear
Media Film, Digital, Interactive & Mobile
Market United States
Agency McGarrah Jessee
Creative Director Joel Clement, James Mikus
Art Director Bruce Matchett, Joel Clement, Elliot Nordstrom
Copywriter Andy Greenaway, Joel Clement, Elliot Nordstrom
Released June 2016

Credits & Description

Category: Personal Accessories
Media: Digital
Brand: Costa Sunglasses
Agency: McGarrah Jessee
Geo: United States
Advertising Agency: McGarrah Jessee, Austin, USA
Creative Directors: Joel Clement, James Mikus
Art Directors: Joel Clement, Elliot Nordstrom, Bruce Matchett
Copywriters: Andy Greenaway, Joel Clement, Elliot Nordstrom
Agency Producers: Meredith Roach, Marlena Villery
Creative Director of Animation: Mike Moloney / Art and Graft
Head of Animation: Clement Bolla
Designer: Stephen Middleton
Producer: Tom Bromwich / Art and Graft
Music / Sound Design: Brains & Hunch
Published: June 2016
Description: Running counter to society’s message that success is the steady march toward predetermined milestones, in this animated fable Costa shares an alternate perspective on the value of exploration, and the life-altering experiences that come with it.