Department Of Health Film, Digital "Susie Shark" by AMV BBDO London

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"Susie Shark"

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Industry Anti-smoking
Media Film, Digital, Interactive & Mobile
Market United Kingdom
Agency AMV BBDO London
Released January 2003


IPA Effectiveness Awards 2004
The Winners Best Dedication to Effectiveness Winner
The Winners - Gold

Credits & Description

Agency: Abbott Mead Vickers BBDO
City: London
Agency: Bartle Bogle Hegarty, London
Agency: Euro RSCG London, London
Advertiser: Department of Health
Brand Name: Department of Health
Product Name: Anti-Smoking Message
Business Sector: Anti-Drug/Alcohol/Tobacco Message
Market: United Kingdom
Country of Production: United Kingdom
Language: English
Type: Television & Cinema
Tagline: A nice name doesn't make something less deadly.
Account Director: Ann-Marie Kilpatrick
Account Planner: Jane Dorsett, Annabelle Watson, Clare Hutchinson, Frank Reitgassl
Advertising Manager: Nick Adkin
Deputy Planning Director: Kate Waters