Direction De La Securite Et De La Circulation Routiere/dscr Film, Digital UNBEARABLE by Lowe Strateus Paris


Pin to Collection
Add a note
Industry Traffic safety
Media Film, Digital, Interactive & Mobile
Market France
Agency Lowe Strateus Paris
Director Stéphane Barbato
Producer Cyril Bettane
Released June 2010

Credits & Description

Category: Viral Video
Product/Service: ROAD SAFETY
Date of First Appearance: Jun 4 2010
Entry URL:
Vice President/Executive Creative Director: Vincent Behaeghel (Lowe Strateus)
Vice President/General Manager: Benoit de Laurens (Lowe Strateus)
Communication Manager: Laurence Derrien (DSCR (Road Safety))
Communication Executive: Laurence Dudal (DSCR (Road Safety))
Art Director/Copywriter: Philippe Foliard (Lowe Strateus)
Director: Stephane Barbato (Bandits)
Producer: Cyril Bettane (Bandits)
Account Manager: Sophie Dauphin (Lowe Strateus)
Account Executive: Charlie Bouchet (Lowe Strateus)

English Synopsis
This is the story of a very boozy evening that ends in a road tragedy.

Sunday, 6am. A woman jumps out of her sleep. In front of the door, a policeman stands motionless, staring at the floor.
Saturday, 8pm. Let’s catch up with mates, up for a binge-drinking party. Elodie, Claire, Laura, Julian, Yannis and Fred don’t know it yet, but they’ll experience the unbearable.