ESPN Film, Digital Team Spirit by Wieden + Kennedy New York

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Team Spirit

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Industry TV Channels/Radio Stations and Programmes
Media Film, Digital, Interactive & Mobile
Market United States
Agency Wieden + Kennedy New York
Executive Creative Director Ian Reichenthal, Scott Vitrone
Creative Director Christian Travers, Stuart Jennings, Brandon Henderson
Art Director Cyrus Coulter
Copywriter Dave Canning
Production Moxie Pictures
Director Errol Morris
Released May 2012


Cannes Lions 2013
Film Lions Internet Film; Long Format Internet Film Bronze

Credits & Description

Type of entry: Internet Film
Category: Long Format Internet Film
Advertiser: ESPN
Product/Service: ESPN
Executive Creative Director: Ian Reichenthal And Scott Vitrone
Creative Director: Brandon Henderson And Stuart Jennings
Copywriter: Dave Canning
Art Director: Cyrus Coulter
Agency Producer: Lora Schulson, Temma Shoaf, Jesse Wann
Account Supervisor: Brandon Pracht
Producer: Executive Producer - Robert Fernandez, Producer - Julie Ahlberg
Director: Errol Morris
Editor: Grant Surmi
Animation: Elastic, Jeremy Landman
Music: John Kusiak and Adam Crystal
Director Of Photography: Robert Chappell
Editing Company: Rock Paper Scissors
Other Credits: Production Supervisor - Dina Piscatelli
Assistant Editor - Victoria Lesiw
Executive Producer - Eve Kornblum
Producer - Melanie Gagliano
Conform/Re-touching - Eddie Reina
Producer - Jamie M
Brief Explanation
People say when you're a fan, you're a fan for life, but that may be a little shortsighted. These are the stories of fans who don't just dedicate their lives to their team, they dedicate their deaths as well. In this short film, we examine a subculture of fans who have team-related funerals, burials and cremations. They're die-hard fans in the truest sense.