|Industry||Alcoholic drinks & Tobacco|
|Media||Film, Digital, Interactive & Mobile|
|Agency||Cultivator Advertising & Design|
|Service Agency||Company 3|
|Art Director||Rich Rodgers|
Credits & Description
Short online videos illustrate New Belgium Brewing's new tag, "Pairs well with people." Four :15s address how to: "make, youself more attractive," "friend someone, unfriend them," "make up," and "expand your social network (not shown). A bottle or glass of New Belgium's flagship Fat Tire Ale is the solution in all cases.