FedEx Film, Digital Eggs by BBDO Worldwide USA

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Industry Postal, Courier, Shipping & Freight services
Media Film, Digital, Interactive & Mobile
Market United States
Agency BBDO Worldwide USA
Director Jeff Low
Executive Creative Director Mike Smith, Greg Hahn, Bill Bruce
Art Director Molly Adler
Copywriter Mike Sweeney
Account Supervisor David Mckenzie
Editor Geoff Hounsell
Released February 2013

Credits & Description

Advertiser: FEDEX
Category: Short Format Internet Film
Post Production: Absolute Post (Visual Effects Company)
Director Of Photography: Andre Pienaar
Chief Creative Officer: David Lubars
Account Supervisor: David Mckenzie
Editor: Geoff Hounsell
Executive Creative Director: Greg Hahn
Director: Jeff Low
Editing Company: Arcade Edit
Agency Producer: Diane Hill (Executive Producer)
Executive Creative Director: Mike Smith
Copywriter: Mike Sweeney
Art Director: Molly Adler

Brief Explanation
The man in this spot is Denny Hamlin, a famous racecar driver who drives the FedEx car on the NASCAR race circuit. He’s fast. Just like FedEx. And he shows us that, like FedEx, “It’s good to be fast.” Even if you just want some eggs for breakfast.