Foot Locker Europe: Sneakerpedia by SapientNitro London for Foot Locker

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Industry Apparel, Clothing & Footwear
Media Film, Digital, Interactive & Mobile
Market United Kingdom
Agency SapientNitro London
Creative Director Malcolm Poynton, Malcolm Poynton
Released March 2011


Clio Awards 2012
Interactive Microsite/Website Gold
Interactive Social Media Bronze

Credits & Description

Agency: SapientNitro London
Client: Foot Locker Europe
Creative Director: Malcolm Poynton   
Interactive Designer: Andy Hajitheodoulou; Robbie Davies; Jyotish Nair
Information Architect: Giles Perry; Dean Wilson
Creative Technology: Cat-Le-Huy
Interactive Developer: Ben Dunkley; Mick Horler; David Strugnell; Shaun Dunne
Technical Delivery Manager: Mike Smith
Programme Management: Helen Curtis-Jenkins; David Mercado
Group Account Director: James Graham
Account Director & Social Media Strategy: Kate Eltingham
Social Media Strategy: Charles Wells
Twitter Content: Zannah Wharfe

The Film titled Foot Locker Europe: Sneakerpedia was done by SapientNitro London advertising agency for Foot Locker in United Kingdom. It was released in Mar 2011.