|Industry||Apparel, Clothing & Footwear, Shoes|
|Media||Film, Digital, Interactive & Mobile|
|Director||Rogier Schalken, Tom Rijpert|
|Creative||Eirik Stensrud, Thomas Askim, Morten Borgestad|
|Designer||Stina Norgren, Magnus Snickars, Sverrir Brynjolfsson|
Credits & Description
Geox puts its Amphibiox technology to the test by having one brave soul live through seven days of nonstop rain in the place where you'll likely wear your shoes most: the concrete jungle of the city. The 7 Day Rain Test was developed by SMFB. Norway. MediaMonks was responsible for the campaign's film and digital production.