Greenpeace Film, Digital A NEW WARRIOR by DDB Paris, Les 84 Paris

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A NEW WARRIOR

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Industry Charities, Foundations, Volunteers, Environmental & Animal Issues
Media Film, Digital, Interactive & Mobile
Market France
Agency DDB Paris
Executive Creative Director Sylvain Thirache, Alexandre Hervé
Art Director Benjamin Marchal
Copywriter Olivier Lefebvre
Account Supervisor Xavier Mendiola, Julie Garguillo, Paul Ducre, Timothee Desruelles
Agency Les 84 Paris
Production Make me pulse
Released February 2011

Credits & Description

Category: Charities, Public Health & Safety, Public Awareness Messages
Advertiser: GREENPEACE
Product/Service: GREENPEACE
Agency: DDB PARIS
Date of First Appearance: Feb 22 2011
Entry URL: http://www.ddbparis-campaignsonline.com/Greenpeace/video2m
Executive Creative Director: Alexandre Hervé (DDB Paris)
Art Director: Benjamin Marchal (DDB Paris)
Copywriter: Olivier Lefebvre (DDB Paris)
Digital Producer: Julien Leguyader (DDB Paris)
Technical Director: Ulysse Loreaux (DDB Paris)
Account Supervisor: Xavier Mendiola (DDB Paris)
Account Supervisor: Paul Ducré (DDB Paris)
Production Company: Les 84 (Les 84)
Production Company: Make Me Pulse (Make Me Pulse)
Sound Production: Panarama (Panarama)
3D Modelling: Virtek (Virtek)
Editor case study: Stiv Spasojevic

English Synopsis
Since 1978, the Rainbow Warrior has allowed Greenpeace to gain numerous victories for the protection of our planet. Today it has had its time and Greenpeace needs to replace her. The new Rainbow Warrior is the first ever purpose-built environmental campaigning vessel and will play a key role in Greenpeace’s future campaigns, allowing the organisation to continue bearing witness and taking action to prevent environmental crimes around the world.
The objectives : raise funds to finance the construction of the new Rainbow Warrior and involve all the people who want to be part of this story.