|Media||Film, Digital, Interactive & Mobile|
|Agency||AJF Partnership Melbourne|
|Creative Director||Josh Stephens|
|Art Director||Richard Walker|
|Editor||Nicholas Carlton, James Lawler|
Credits & Description
Holden has released a web film via AJF Partnership Melbourne to promote their electric car, the Volt. Filmed using 16 hidden cameras, the film shows what happened when unsuspecting customers at a petrol station were only charged $2.50 for their petrol â the same cost as recharging the Holden Volt. Since its release, the film has been viewed over 350,000 times on YouTube.