|Industry||Cars, Against Cancer|
|Media||Film, Digital, Interactive & Mobile|
|Associate Creative Director||Chris Lynch, Carrie Talick, Brook Boley|
|Executive Creative Director||Eric Springer|
|Creative Director||Scott Muckethaler|
|Art Director||Chris Lynch, Vanessa Volonte, Brook Boley|
Credits & Description
INNOCEAN Worldwide, has launched it's annual campaign for Hope On Wheels, a nonprofit supported by Hyundai in honor of National Childhood Cancer Awareness Month. The spot, titled "Our Greatest Feature," is the next iteration of Hyundai's "Better Drives Us" mantra. The ad shows a woman driving a Hyundai Sonata throughout the city, highlighting the many standard features Hyundai vehicles come equipped with.