Piso 20 by Good Rebels Madrid for IKEA

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Industry Home Furniture, Department Stores & Shopping Malls
Media Film, Digital, Interactive & Mobile
Market Spain
Agency Good Rebels Madrid
Released May 2017

Credits & Description

Category: House, Garden
Media: Experiential
Brand: IKEA
Agency: Good Rebels
Geo: Spain
Advertising Agency: Good Rebels, Madrid, Spain
Published: May 2017
After 20 years of helping set up millions of apartments throughout Spain, it was time that Spaniards helped Ikea set up a very special apartment, one filled with two decades worth of memories.
An apartment on Instagram with more than 20 rooms and around 20 points of interaction that took users on a journey through IKEA’s history in a way that no one had ever done before, through the brand’s best-known insights and fans’ anecdotes over the last 20 years.

The Film titled Piso 20 was done by Good Rebels Madrid advertising agency for IKEA in Spain. It was released in May 2017.